Baby Stroller Market Size and Gross Margin Analysis to 2021 by Million Insights


Global Baby Stroller Market is segmented on the basis of product type as comfort strollers, 3-wheeler strollers, multi-child strollers, buggy prams, and compact prams. A baby stroller is basically a hand-pushed vehicle to hold and take babies and young infants to the respective destination. It is the medium of transport for the babies. It is also popularly known by various names like child carrier, baby transport or baby carrier. It has been observed that numerous techniques are employed for carrying children. They may encompass prams, infant car seats, portable bassinets, strollers, slings, backpacks, baskets and bicycle carriers.

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There are distinct kinds of baby strollers including standard strollers, jogging strollers, travel systems, tandem or double strollers, and lightweight strollers or umbrella strollers. The prominent factors that are responsible for the robust growth of the market include development of strollers with enhanced multi-functionality, enforcement of the norms and regulations by the government authorities on raising the quality level, and escalation in the online purchase of baby products. Owing to all these factors, it is estimated that the Global Baby Stroller Market will display the highest CAGR in the next couple of years.

It has been noticed that there has been many innovative inventions in the baby strollers and prams. They are currently been developed with improved safety features and multi-functionality, that is in turn boosting the growth of the market. On the other hand, online retailing of baby strollers and prams is also gradually attaining huge recognition due to rise in the internet penetration.

It has been noticed that lifestyles have become more fast-paced and there has been huge upsurge in single-parent and nuclear families; which has ultimately compelled the consumers around the world to go for better safety as well as convenience for their babies. The only factors that are turning as major hurdles in the market growth include augmented threat of accidents with the employment of baby strollers and prams, mounting demand for used strollers and prams, and reduction in the birth rates.

Other factors like soaring cost of raw materials and deficiency of skilled labor are also restraining the market growth. Currently, the Global Baby Stroller Market is undergoing major trends like introduction of suitable and technologically improved products, intensified recognition of eco-friendly strollers, and mounting demand for designer prints as well as unique colors in strollers and prams.

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