Imagine if Bicester Village had bedrooms for weary shoppers where you could take a midday nap in between trawling the sales? Or if tucked away at Westfield there was a place for people to kick back and watch telly before popping downstairs for some overpriced sushi and a browse in Reiss?
All this and more will be available to a small number of people renting or buying luxury serviced apartments in a new £400m development in the heart of the capital.
108 serviced apartments have been unveiled as part of the redevelopment planned for Islington Square, the Edwardian building just behind Upper Street which was formerly the Royal Mail’s sorting office.
Rows of designer stores and chic eateries will line the cobbles of this pedestrianised retail haven, while soaring high above street level some of the most exquisite apartments in London will sit waiting for the high-flying city executives and foreign investors who are expected to snap up these luxury lofts.
The serviced flats will combine hotel services with home comforts (Photo: Sager Group)
Designed to combine the very best of a five-star hotel’s amenities with all the comfort and security of home, these flats offer the travelling businessman or woman a home away from home without the bother of, say, putting the bins out at the end of a hard day in the City or changing the lilies in the designer vases.
Instead, a spacious 942 square foot apartment on the upper floors of the building will mix “Edwardian flair and modern living”.
A loft like this one comes complete with an executive lounge for apartment users and a health club with a swimming pool and gym, as well as two bedrooms, two bathrooms, a huge reception room and a state of the art kitchen.
The development will be built around a pedestrianised luxury shopping area (Photo: Sager Group)
Giris Rabinovitch, CEO of property developer Sager Group, said the serviced flats, which will make up less than half of the apartments on the site, will also be “perfectly located” for business visitors thanks to excellent transport links to the City and the West End.
But be warned, an apartment like this one will set you back – £1,350,000 to be precise – though with the designer appliances, on-site housekeeping staff and luxury shopping street on the doorstep, it’s easy to see how you could be persuaded.
What will the other apartments be like?
Not all the flats in this Islington development are due to be quite so lavish.
There will also be 263 more "normal" homes which will be made up of a mixture of private and affordable housing across the site.
Spokesman for Sager Group Alex Lawrie said 30pc of the site will be made up of affordable housing, with the remaining flats expected to be bought up by city workers and families.
Many of the flats have a luxury, designer finish with high-tech fittings (Photo: Sager Group)
"The higher prices should mean that you will get a small number of investors buying the flats up but a lot less than you might expect," he said.
The development will be a mix of converted period buildings with some new build elements, all the while trying to maintain the integrity of the over 100-year-old North London Royal Mail sorting and delivering centre.
The development will keep much of the old building's original features, but with a modern twist (Photo: Sager Group)
The pedestrianised site will be lined with shops and restaurants which Sager hope will have the feel of the Covent Garden piazza.
Mr Lawrie said: "We are rebuilding Covent Garden right in the heart of Islington, with large pedestrianised piazzas, a mix of converted period buildings with some new build, a mix of retail and easy routes to it from Upper Street.
The flats will be a mixture of suites, one beds and two beds.